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Illegal film downloads 'triple'

The number of internet users who illegally download films and TV series has tripled over the past year, a survey has suggested.

An estimated 1.67m people download illegal film or TV files, compared with 570,000 last year, the British Video Association's survey found.

The loss to the UK video industry was calculated as £45m in 2003 DVD sales.

The findings, based on 16,000 people between 12 and 74, were an "enormous" threat to the industry, the BVA said.

Quality

Movies and TV series illegally downloaded last year included Kill Bill: Volume 1, The Sopranos and BBC's The Office.

TNS, which conducted the survey, said: "With downloading growing at such an enormous rate the industry cannot afford to be complacent."

But it added: "There are several factors that reduce the impact on the retail market - quality issues being the major one."

This referred to the fact that many considered illegally downloaded films to be of poor quality when compared to legal DVDs or television broadcasts.

Many also felt it took too long for films to download via the internet, but the growth in use of broadband - which offers faster internet connections - is changing that.

The average film or TV downloader was identified as under 35 years old and male.

He is most likely to live in the south of England, where broadband is more widely available, and to download an average of 30 films or TV episodes per year.

Lavinia Carey, from the BVA, said: "The film, TV and video industries are working closely to pre-empt the threat from online piracy.

"As long as we can continue to make our traditional product attractive and future online offers affordable and easy, we hope to avoid the worst of the damage."

The BVA also reported a 61% increase in DVD sales in 2003, the format now representing 70% of the total video market.

Total sales across the video industry rose from £2.05bn in 2002 to £2.42bn last year.

Posted by thinkum at May 11, 2004 01:11 PM